Growth Hacking For Startups

Growth Hacking For Startups

This guide will provide you with a solid process and market proven tactics that can attract large scale growth over a few weeks.

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Guide Overview

As a CEO, you want your startup to grow quickly and effectively - so follow a process of proven user onboarding tactics used by successful startups and entrepreneurs! From Airbnb to Dropbox - getting your product in the hands of your potential users is critical to your success.

This step-by-step guide will take you through all the most critical elements that your startup needs to have in place and how to leverage them for maximum growth, including:


  • How to create a foundation for growth
  • How to get press attention effectively
  • highjacking large audiences
  • Choosing ads spots that convert, and more!

All tactics detailed in this guide have been put to the test and produced real results for my latest startup - Iconify. While there is no silver bullet to becoming and overnight success or gaining massive popularity, combining different (or all) tactics covered in this guide will help your startup stand out from the competition and attract more visitors for you to convert into users.

Guide Outline

  • Laying The Foundation For Growth

    • Distill Your Startup Down To A Meme

    • Practice Simple Copywriting

    • Design Is A Form Of Social Proof

    • Don't Trust Your Gut

    • The Growth Hacker Funnel

    • Get Rapportive

    • Add Custom AngelList Raplet

  • Growth Hacking Existing Audiences

    • Nothing Ruins A Good Story Like Data

    • Buzz Is Made In China

    • Hacking PR And Building A Press Kit

    • Highjacking Other People's Audiences

    • Seeding Your Content

  • Growth Hacking Personal Perceptions

    • Social Proof As A Tactic

    • Virality Is Merely An Equation

    • Data Driven Ad Campaigns

    • Hacking Your Own Algorithm For Ad Buys

    • Getting All The Attention

    • Create Simple And Creative Partnerships

    • Being Everywhere

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About The Author

Bronson Taylor

Bronson Taylor is the CEO & Co-Founder of Dumb Punk, a web agency that has produced applications that have been featured on Mashable, ReadWriteWeb, and The Next Web. Most recently, Bronson launched Iconify

What Are People Saying

Guide Reviews (14)

The perfect number of P's

Jim Monk
This is a brilliant course and very well put together. It has made me sit back and think about the way I market my business in more detail. There's something in here for everyone, no matter whether you are new to marketing or a seasoned marketer. Time to put a new marketing plan together - thank you Shirley!

- Rated this guide 5 out of 5

Simple, straightforward, effective.

Patrick Pichette
Talk about making the seemingly complex simple. A must-read for anyone who's writing an ebook and planning on marketing it outside of the Kindle publishing platform, or anyone developing content pieces for a company and wants to suck all the SEO juices out that they can.

- Rated this guide 5 out of 5

14P's pulls it all together

Fantastic to see a concise and informative guide, describing what marketing is really all about. To often we here sales and marketing talked about as if it is an offshoot of the business. The market is the reason a business exists and Shirleys excellent guide gives you the power to drive your business forward.

- Rated this guide 5 out of 5

Fantastic Guide for Marketing and Business Growth

Pump Up Your Marketing With 14 P's by Shirley Mansfield is a must read for all entrepreneurs and business owners. The purpose of this guide is to improve your marketing strategy and grow your business, and it really delivers. Its focused approach is a real insight on how best to market and how to take the necessary steps to achieve success. Written in a clear, easy to understand format with real business intelligence this guide gives you a precise and no nonsense approach to marketing and business growth. I highly recommend this guide. Sharon Petley

- Rated this guide 5 out of 5

Great Guide in easy to follow format!

I am a Director of a Digital Agency and although my company excels at helping our clients achieve their digital marketing goals, my company's own marketing goals often take second place. For me, this guide has helped change that attitude and approach, and has helped me get a handle on what my organisation needs to be achieving. This was just the sort of digestible information I needed - a copy of this guide will be going to my new Marketing Assistant and task one on their first day will be to read it 'from cover to cover'! I would highly recommended this guide to any other business owners looking to revisit their marketing priorities. Many thanks go to Shirley!

- Rated this guide 5 out of 5

Wow! I dream of getting help like this.

Jim Gonzales
I know to do the important, before the urgent. I manage my time well now and I let everyone know how passionate I am about my product. In fact, I do an awful lot right but.... now we all run lean management teams I needed someone to pull it all together and make it do-able.I am not an experienced business owner. There are so many of us being encouraged to start up our own business with little except enthusiasm and a feeling we are doing what the country needs us to do! Shirley makes sense of the huge range of things I need to do. She gives me tools to help me do it and increases my chances of success.My Passion is Particularly Pertinent to her Pro - Tips. I love them. It is rare to find such infectious energy and accurate, in depth information combined so effectively. Sharon Goodyer from BAR15 'Take control of what you put in your mouth.'

- Rated this guide 5 out of 5

Intelligent Marketing Help

The guidance and tips are extremely helpful, but an extra bonus is the added templates to help you put things into action is . I like the style of writing, clear and straight forward, which challenges what you currently do with what would improve things. I'm certainly going to use the competitor analysis form and the product information file. Thanks Shirley, the 14-Ps is very helpful.

- Rated this guide 5 out of 5

Detailed. Concise. Amazing.

Zeb Couch
Very detailed and helpful advice without adding confusion. Very concise and to the point...and that point is all that matters...and works! I recommend.

- Rated this guide 5 out of 5

Great Instructional Videos and Guides

Alexandre Passant
In today's fast paced, ever changing data driven business environment it is critical to get in front of as many potential customers as possible, that is why SEO is important. Doing a good job with your SEO initiative would be either very expensive, or very difficult without a handbook like this one! Highly recommended for any business person with a need to be number one on keyword searches all over the net! Great instructions, great results.

- Rated this guide 5 out of 5

Very Useful

I've always found SEO to be a bit of a minefield, constantly changing and difficult to figure out if you're getting value for money. This guide explains how it works and quantifies what you get for your expenditure. Thanks for giving me a torch in the dark underbelly of this industry!

- Rated this guide 5 out of 5

A must read for anyone wanting to know SEO best practices...

The process of Search Engine Optimisation is an integral part of any businesses aiming to establish a prominent online presence. This guide is an excellent overview on how to go about getting SEO right! -=Ashton Adams Executive Vice President ( Technology ) BoardProspects, Inc.

- Rated this guide 5 out of 5

Hands Down Best SEO Guide!

Patrick Pichette
Link guide was invaluable! I also found some great tools I haven't heard of before.

- Rated this guide 5 out of 5

This is an extremely useful guide

This guide is very comprehensive and made me realise how all parts of the business are interconnected. It provokes a lot of thought about what and why we are are marketing and what we should consider to make marketing more effective.

- Rated this guide 5 out of 5

Bronson Over Delivers Again

Daniel Monterrosa
I love the breakdown of the content and know it will help to accelerate the growth of my businesses. Bronson is a master at helping start-ups and this program is no different!

- Rated this guide 5 out of 5