Crucial to actually developing your MVP is building the habit of MVP as a mindset. You can't just pay lip-service to the principle- you need to actually buckle down and focus on learning.

By building the habit of MVP, you give yourself the objective distance you need to rigorously test the viability of your ideas.

• "No tasks longer than one week." At AngelList, they have a rule that "you have to ship something into live production every week-worst case, two weeks." This time constraint means that you have to design your projects to be viable in a minimal time frame.
• Sell before you build. Social media marketing startup Buffer moved from idea to paying customers in 7 weeks. Its MVP was a simple landing page that described a basic scheduling tool for Twitter-only when you clicked on "Plans and Pricing," it took you to a newsletter sign-up. Buffer hadn't actually built its product yet, but the interest they received was a clear market that they had an idea worth selling.
• Make Product accountable to your customers. Some do this with a forced cadence of product email updates. Others do it with all-hands support. Both make Product conscious that they have to deliver something that improves customers' lives, quickly, not just ship changes in the abstract.