This is where the rubber meets the road. Should you pursue your app idea or not? The exercise and PDF below will help you decide.

Warning: I have seen too many people who are so blinded with excitement that they cannot think clearly about the potential pitfalls of their idea. There is a time for passion. Passion will get you through to the end. But now is the time to be very objective. You don't want to spend a significant portion of your life building out a flawed idea.