Often, marketers make assumptions about their customers without the data to back it up.
Even sales funnels, the most common way to think about marketing, are one dimensional and linear.
Journey Maps for Customer Success is a new way to evaluate what your customers want and align your goals with theirs.
This Smart Guide explains why a Journey Map is the best tool for marketers and how you can build your own.
Subscribe to this guide & build your own with a free Guides account.