Visitors can be leery of businesses who don't reveal contact information. It can make them wonder if they are real or fraudulent. Keeping this information visible - helps resolve any suspicion.

Visitors may never make it to your Contact page. Adding 'real world data' in the footer of every page helps keep contact info visible and lets your visitors know that you are a real business with a real location. It also primes visitors to pick up the phone and call.