Exit-Intent technology is a tool that detects the precise moment that visitors are about to abandon and then presents them with a last moment incentive to bring them back onboard. This technology has been seen to lift conversion rates by 30%-100%.

Here's how it works:

1. Visitor's activities are trackedas they navigate through your site.
2. Technology detectsthe moment a visitor is about to abandonyour website. This is done through a predictive algorithm that tracks mouse movements to detect the moment a user is about to exit your website.
3. An attention grabbing "last chance offer" is displayed to connect with your abandoning visitor

Last Chance Offer examples:

Xeroshoes offers their visitors a line of barefootware that simulates the effect of being barefoot.

Concerned that some of their visitors might be skeptical about such a concept - they used Rooster's abandonment detection technology to offer abandoning visitors a free report that detailed the benefits of being barefoot.

This "Last Chance Offer" resulted in a 2.5% of abandoning visitors opting in to receive the report. Out of those who opted in to receive the report, 28.4% went on to make a purchase.

Rooster offers a free 30 day trial so that you can first split test the results and weigh a return on investment.