STEP 7 - ADD MORE VALUE

Here's a quick challenge exercise for you.

If there are ideas that you scored a Love score of 10 on buthad a low Value score, think of how you can turn your love into something that helps people.

You might be saying "Well I love travelling, but it doesn't add value to people's lives."

If you really love it, you can find a way to share that love with others and make a lot of money in the process.

Here are a few examples of how people turned their love of something into a business when nobody thought it would be possible.

Love: Puppets.
Idea: A TV show featuring puppets interacting with people.
Reaction: Rejected by TV networks who said it wouldn't attract an adult audience.
Who: Jim Henson, creator of The Muppets.

Love: Video games.
Idea: Represent sponsors at video game tournaments.
Reaction: People told him you can't make money playing
video games.
Who: Johnathan "Fatal1ty" Wendel, the world's first prominent
professional gamer who has made over $500,000 and
practices "playing" games over 8 hours per day.

Love: Hip hop.
Idea: He couldn't sing or dance so he started a clothing line.
Reaction: People said it's too competitive & he wouldn't
make it. He took a full time job at Red Lobster to pay the
bills while he worked on his dream.
Who: Shark Tank's Daymond John, founder of FUBU

Love: Baking.
Idea: Open a cookie store.
Reaction: Husband tells her "Oh, sweetie, that is such a
stupid idea."
Who: Debbi Fields, founder of Mrs. Fields Cookies. She has
a net worth of over $65 million today.

Your turn.

In the table below write down all your ideas that scored a Love score of 10 and a low Value score.

Then next to it really think about how you might be able to turn that love of something into a business that can add more value to people's lives.