STEP 10 - COMBINE YOUR PASSIONS

So what do you do if you have a few ideas that scored well?

Combine them.

Most businesses are boring. They're forgettable. It's why nobody talks about them.

The way to stand out and be remembered (and have more fun) is to combine your passions into one business.

Take those top ideas and find a way to make everything work. Think AND instead of OR.

If you love flowers and meditation those may seem like two completely separate business ideas.

But they're not.

Combine them. That's where your real opportunity lies.

Be the flower shop that makes people feel calm. That plays tranquil music when people walk in. That has regular workshops with meditation experts. That educates people about the smell of flowers can be a part of your meditation. That names bouquet packages after famous meditation practitioners or techniques.

Use the examples and exercise below to take your top ideas and then fuse them together to create a business that is remarkable and worth talking about.