So you're probably wondering: "How do you get customer feedback on a product that doesn't even exist?"

Creating an MVP, of course. An MVP (Minimum Viable Product) is the most simplistic version of your product that you can get into a customer's hands. It might be the alpha version of a software, or a barebones physical prototype of your product. Either way, it is an extremely useful method to get your customer interacting with your product before much money has been spent on product design and development.

This step is extremely important for getting additional information from your target customer.

This section will help you answer the following question:

"What product/service are you building in your first instance that is delivered to customers?"

A Minimum Viable Product is a minimal version of your product that is made up the bare minimum number of features that allow the product to be deployed, and nothing more. This product will be given to a selected number of your target customers, so that they can give feedback, and provide additional insight into how the product works. This helps you avoid building products that customers do not want, and seeks to maximize the feedback that a customer can give.

In this online workshop, you'll simplify your vision to focus on delivering a first version that your customers will love and buy. You'll do this by defining a simple feature set known as a Minimum Viable Product (MVP)