The infographic below, created by QuickSprout, shows the best ways to publicize your material on Facebook in order to garner greater engagement and a bigger following. It includes ideal times of day and days of the week for sharing material, whether it's on your personal site or your work page. The advantage? You don't have to spend money to generate more traffic, you just have to know how to time and frame your marketing!

Of course there are many more routes you should take in publicizing your work. Share your work with Twitter followers, Facebook friends, on Pinterest and other social media sharing sites. Also, compile an email list of friends, family and acquaintances that you regularly send your work to. We've already been over the importance of having an easily accessible portfolio/website and creating business cards, but these are helpful marketing tools as well. Look for more infographics like the above one for Facebook, as some of the advice is genuinely helpful. (Check out QuickSprout and Social Triggers in the best freelancing resources section.)

I recently stumbled upon another great option-it's called CoPromote, and you can get your content promoted while you promote others' content and reach a whole new audience. You can only run one promotion for a period of time for free, but if you upgrade you can get multiple promotions running.

*Another helpful tip is to make sure your website allows you to track analytics. If you post something on your site, you can link to it on Facebook, Twitter, etc. and you will gain traffic from those sites as well as search engine searches. Then you can analyze the data and see where the most views are coming from, what the most popular search engine terms are, and which users decide to return. You can't track these analytics on something like Facebook alone.