The final L. It's the most important thing you'll ever do for your readers and your guide. It's time to Learn what people are reading, what they're asking, and what they actually find valuable.

Once that happens it's time to regroup, refine, and relaunch your content with updates, tweaks, and refinements. In this section of the guide we'll provide you with the tools you need to successful gather as much information about your content as you can, and learn from it before you set out to update your guide.