Creating Quality Product Pictures

Product image quality is clearly one of the most important factors for successful sales. You might have a great product, well-balanced price and shipping rate, but if the photo is dark, blurry and with many distractions, it's not going to sell. For Instagram shop owners quality of photos is a huge challenge because usually they use a smartphone instead of professional camera, which makes everything way more complicated. Yet there is no such problem that does not have a solution and the problem of product photo quality can be easily solved by applying several techniques as well as using appropriate tool.

1. Light
Natural or carefully positioned artificial light is crucial to make a high quality product photo. Make sure to either shoot your item in front of a large window at the time of the day when light is soft and plentiful. Or, if it's not possible, blind the window and use 2-3 lamps with same type of bulb set at alternative angles.
2. Background
Another crucial aspect for a quality product picture. Here you also have 2 options to choose from:
  • White background with no distractions. Use a piece of thick white paper/fabric or get a special folding backdrop for studio quality product photography.


  • Natural background that highlights the best features of your product and makes it look edgy.


3. Angles
Shoot your product from various angles to see what works best. Unlock its beauty with creative approach!