Sounds too easy? That's right. But it works.

Here's the proof from a sampling of the college club campaigns we launched at during Gigawatt's private beta:

• Purdue's Boiler Wing Club raised $550
  
• University of Texas's Art of Living Club raised $922
  
• Penn State's Storm Chase Team raised $2,700

And here are the number of emails they sent:

• Purdue's club built a list of 42 emails
  
• University of Texas's club built a list of 72 emails
  
• Penn State's club built a list of 474 emails.

Do you see how more emails = more $$$? But before you start sending emails, you need to build your team email lists.