Draft up several tweets & Facebook messages that you can post on the day that your crowdfunding campaign goes live.

Create Conversations: For Twitter, create a custom hashtag for your campaign to help others follow the conversation as it's happening.

Use Photos: Photos get 53% more likes, 104% more comments and 84% more click-throughs on links than text-based posts.*

Post at End of Week: Engagement rates are 18% higher on Thursdays and Fridays and 32% higher on weekends.**

*Buffer Blog: 7 Facebook Stats You Should Know for a More Engaging Page
**Buffer Blog: Best Time to Tweet Post to Facebook Send Emails Publish Blogposts