TELL YOUR STORY
Start with Why. People don't buy what you do, they buy why you do it. Keep it short & sweet. Be super specific-transparency is key!

BUILD YOUR TEAM
Crowdfunding is a team sport. Find your team's Collaborators & Influencers. Build your lists. Volunteers are your holy grail.

PLAN YOUR DAY
The key to 24-hour crowdfunding is Pre-Seeding: Coordinate your team, draft copy in advance, and set up multiple reminders.

SEND YOUR EMAILS
Send a drip campaign of emails. Make each recipient feel special. Create a sense of urgency and connect on a personal level.

LAUNCH YOUR CAMPAIGN
Start with your team. Establish credibility. Create viral loops and make sharing as easy as possible. Go to your crowd!