Marketing your information products is a must if you are thinking about creating them. Information products include: e-books, e-courses, audio programs, teleseminars and other virtual events, group coaching programs and self study programs, membership programs and affiliate programs.
Essentially, an information product boils down to any media where you are delivering information to your customer. An information product is the manifestation of you solving a problem for your target market. Whatever the format in the end, the goal is always the same - solve a problem and create happier, more fulfilled customers.