The truth is this: you need to make sure that your social messages take full advantage of the intricacies associated with each social network so that you maximize their effects.

In other words, you need to make sure that your messages look as good as possible on each network. By following the best practices associated with each social network you:

• You become more likely to "catch the eye" of your intended audience.
• Become more likely to gain click-throughs, retweets, and shares.
• You know that you did everything you could to maximize your reach.
• You give yourself an edge over your competition.
• You increase your reach and SEO value.
• If you are sharing blog content, you finally do it justice.

Understand that there is a right way and a wrong way to share on social media. Many of us just shotgun our messages out there, but we need to do it in the best way possible. Here are the best practices for each network.