Customizing Your Link Previews 

Link previews are generated using a small bit of meta-tag code that is included the <HEAD> of your html page. This simple snippet of code tells Facebook and many of the other social networks what image, title, and description to use when a post goes live. You can preview what your own link previews look like using this handy debug tool provided by Facebook.

maximize social networks with open graph meta tags

There are several ways to ensure that your link previews always look great.

  • The free JetPack plugin or Yoast SEO plugin for WordPress will make a "best guess" at what these link previews should include using data from the post itself. This is a good starting point, but may not offer enough flexibility for the power user.
  • Tools like our own CoSchedule allow you to completely customize your link previews, giving you maximum editing control.

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