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Email marketing is an excellent way to build relationships with your customers and to learn more about them. The difficult part about launching an email marketing campaign is the concern that it will go to junk mail, won't get read, or will just get deleted. So, is it worth it?
The answer is yes, it's worth it, but only when this tool is utilized in a way that maximizes its full potential. The great thing about an email campaign is that you can measure results a lot better compared to when you send out a letter in the mail. And who reads their mail anymore anyway?
Below, we're going to share 5 tips that will help you get the most out of your email marketing campaign.