• Trained technicians/tradespeople are often not available to add capacity and meet schedules at peak demand times. Overall, the level of training in many cases is not at the level needed.

• Quality people who see a career in residential HVAC are hard to find.

• The rise of demographic groups not traditionally involved in trades work in BC is a changing dynamic within the industry, and the ability to reach, communicate, train, and certify this growing segment requires planning and strategy.

• Employers may be reluctant to invest in training as there is little value ascribed to professional credentials, and some are concerned that well-trained employees may leave and join competitors or start their own businesses.