### "Going out into the real world and finding champions." -
proactively looking for people who are sticking their neck out and
talking about Triggertrap.
### "We make sure that every time we interact with someone,
who's gone out the way to mention us, we make that as positive as
possible".
---
##Key is the ongoing connection
### Be proactive
### Follow up
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### Reach out to people who are loud in the community you want
to operate in.
---
#
Exercise
##Run a search in google for something you're
interested in. Find a key word you want to get notified about. Set
a google alert - you'll get an e-mail every time a new content with
this word gets published.