Now you're thinking: what's so important about a list of words and phrases related to my brand? Well, you're going to use that list to improve your organic search engine rank for each keyword. By improving your rank, you open yourself to more blog traffic and sales.

Imagine going from page nine of the search results for "customer acquisition" to page one. Anyone that's searching for information on getting more customers is going to see a link to your blog, front and center.

If you know anything about online advertising, you'll know that marketers pay hundreds, sometimes thousands, of dollars to appear on the first page of Google. You can do it for free with a solid blog keyword list.