Improving user experience

The first thing you need to do before thinking of pouring your money on any ads is to make sure your customers would have a great experience with you.

  1. Loading speed: This is the first impression when people come to your site. People don't have the patience to wait if it takes so long to fully load. But how long is acceptable? Less than 3 seconds. There are many helpful guides for you to speed your site up. Beeketing also has a thorough one for WooCommerce platform.
  2. Mobile usability: Using mobiles to shopping is a common trend now. You may want to check if your store is mobile-friendly enough by using a free tool from Google
  3. Creating emotional effect: As you may already know, shopping is an emotional activity. It's proven in psychology that people are more willing to pay when they are in a positive mood. You can bring your customers a happy feeling when they visit your store by doing some decorations. Images would be a great emotion trigger. Then soak up the Holiday mood with your pop-up themes, banner and featured collections.
  4. Adding a gift idea section: There must be people who are looking for something to buy for their beloved but are not sure which one they should buy. How about having a section where they can have some suggestion from you? If they find your ideas helpful, you would definitely make their decision to buy
  5. Offering gift card: Another easy option for your customer is buying a gift card then they don't have to think too much.

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See our full 44+ tips for growing sales for Holiday here: https://beeketing.com/blog/inc...