Most eCommerce entrepreneurs when starting out don't have a specializing Marketing team but normally run a one-man show. If you're alone, expect these obstacles that trouble you every week drafting promotion newsletters with Mailchimp:

• Spend around 60-90 minutes on weekly newsletters from drafting messages, picking products, adding images to scheduling.
• Every subscribers will receive the same newsletter. If you want to filter customers, for example the new and the frequent buyers, you will have to create separate groups of customers and create customized newsletters for each, thus double or triple the work.
• Weekly newsletters in Mailchimp thus cannot be personalized based on customers' individual interests and behaviors.

In Mailbot, automation and personalization is brought together by Newsletter Bot to free you from all those hassles.

Built to be your virtual email assistant, Newsletter Bot helps you plan weekly personalized newsletters, so you don't have to manually prepare the same newsletters every week or month.

In each campaign, there is a library of email subjects and bodies where you can input for Newsletter Bot to randomly select for each week's campaign. Newsletter Bot will make sure consecutive emails have different subjects and content not to bore recipients and make them feel like they are receiving emails from a robot.

Without your permission, Newsletter Bot will not automatically send out emails. Instead, it will draft your campaigns and notify you 3 days in advance. All you have to do is simply review, edit if necessary, and approve bot-generated emails weekly, then it's good to go!

*Original published at Beeketing Blog: MailBot - Perfect Mailchimp alternative for online store