What should be added to woocommerce related products feature
for higher conversion?
WooCommerce groups upsells, cross-sells, and products having the
same tags or categories as 3 types of its Related Products
design:
- Up-sells are products that you recommend
instead of the currently viewed product.
- Cross-sells are products that you promote in
the cart, based on the current product.
- Related Products is a section on some
templates that pulls products from your store that share the same
tags or categories as the current product.
They similarly display on the site as a product slider section
on the bottom of the page, differentiated by the section title.
Please note that you can manually define upsell and cross-sell
items, but the related products are automatically sorted.
But, consider if a few tweaks below are added….
- Upsells and cross-sells are
offered in popup form instead of static form : they will
be more interactive and motivating to talk customers into
spontaneous buying
- Offer discount if customers purchase upsell
& cross-sell items : customers will be willing to
spend more if they can buy regular items at discount
price
- The ability to cross-sell in
value combo by bundling products into package/kit that are
sold at a total discount.
- Segmentize related products into different types of
personalized recommendation: best seller, recently viewed, featured
products, recommendations based on cart, etc.
...how your upsell, cross-sell, and product recommendations can
be improved?