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Amazon, an eCommerce giant, has been using the drop shipping business model since 2011. It has been reported that its drop shipped products accounted for 34% of its product sold in that year alone. Now if Amazon can do it, then that's an opportunity for online stores to do the same.
With eCommerce tagged as the only trillion-dollar industry growing at a double-digit per year, you have plenty of potential sales to leverage on. And drop shipping makes it flexible because you won't have to physically hold an inventory and you'll just pay once you make a sale.
But, did you know that there are 12-24 million online stores in the world, but only 650,000 make more than $1,000 of annual sales? Now that's a competitive market! So, how do you make sure that your drop shipping business will be successful, given a cutthroat eCommerce environment and notwithstanding the ever demanding online shoppers?
This article will help you jump the hurdles of competitions by arming you with the best in class marketing tips supported by every step of a shopper's journey. Whether you need to drive new customers to your store, push existing traffic to conversion, or maintain previous shoppers' loyalty, we have a strategic blend of time-proven and fresh marketing strategies to rocket your sales and sustain a successful drop shipping business.
Let's jump into it.