Email campaigns during the holiday season will also be a battlefield for online sellers. This is why putting an email automation strategy will help ensure that you always get the chance to follow-up your visitors or keep the flame alive with your customers.

Start simply by setting up an automated email campaign directed to thank customers for their holiday purchases and subsequently sending them with special holiday deals and discounts. You can get the most of these automated holiday email marketing tactics with Mailbot, an eCommerce app that helps you implement a smart rule-based email campaign by targeting your customers with relevant and automated emails based on their shopping behavior.

Mailbot's rule-based functionality allows you to set up different holiday email campaigns such as a thank you email every time a new shopper made a purchase and a rewards email to motivate customers to return to your site. All these email campaigns are automated to help you with the hectic holiday season.

Available on: Shopify, Wordpress, BigCommerce, and LightSpeed

Pricing: Starts at $19/month