According to a research by Bain & Company consulting group, selling more to current customers is 67% easier than acquiring new ones. Rewards loyalty program is a proven tactic to retain repeat customers at a relatively low cost: you incentivise your customers to interact with you and come back regularly for more points.
Swell is a great tool that helps Shopify merchants build a highly customizable loyalty program in a click.
With Swell, your customers can earn loyalty points in many ways such as creating a store account, interacting with you on social media, making more purchases, referring their friends, reviewing products, ect.
Starting from $0, Swell gives you basic options to get started with, before committing to a paid plan.