Purpose:
Create high-quality content efficiently by leveraging AI for initial drafting and research while maintaining human oversight for strategy and refinement.
Workflow Steps:
- Strategy & Planning (Human)
- Define content goals and target audience
- Identify key messages and SEO keywords
- Create content brief with specific requirements
- Research & Outline (AI + Human)
- AI Task: Generate research summaries on topic
- Human Task: Review and select relevant information
- AI Task: Create content outline based on brief
- Human Task: Approve or modify outline
- Draft Creation (AI)
- Generate first draft based on approved outline
- Include section headers, key points, and transitions
- Optimize for readability and engagement
- Review & Refinement (Human + AI)
- Human Task: Review draft for accuracy and brand voice
- AI Task: Improve sections flagged for revision
- Human Task: Make final edits and approve
- Finalization & Publication (Human + AI)
- AI Task: Generate meta descriptions and social snippets
- Human Task: Upload to CMS and schedule publication
- AI Task: Create email newsletter version of content
Handoff Protocol:
- Use shared document with comment functionality
- Clearly mark sections requiring attention
- Document specific AI prompts that worked well for future use
Quality Control:
- Content brief serves as initial quality benchmark
- Human editor reviews for factual accuracy and brand alignment
- Final approval requires checklist verification (SEO, brand voice, CTA)