In Workshop 1. Envision Your Customer , you'll identify your assumptions about your customers and create a clear picture of their needs and goals with a customer persona. You will:

1. Pick a customer
2. Create a portrait
3. Identify facts
4. Brainstorm behaviors
5. Find needs & goals
6. 3 Checks
7. Consolidate as a team
8. Identify key assumptions
9. Review patterns & wrap-up

Resource

Workshop 1 Template

For use in all of Workshop 1. Envision Your Customer