3. Marketing Your Home

By working with a REALTOR®, you can maximize your property's visibility and traffic online. A REALTOR® can highlight your home's best qualities, include professional photos, video tours and more. Remember, only a REALTOR® can get your home advertised on REALTOR.ca, Canada's No. 1 real estate site.

Your REALTOR® will probably use a variety of methods to get potential buyers into your home.

The for sale sign

Despite our leaps in technology, the for sale sign continues to be an effective way to advertise. Anybody responding to your sign is a solid lead because they've seen your home with their own eyes.

Traditional media

Your REALTOR® may choose any or all the following: classified ads in the newspaper, ads in real estate publications as well as a flyer.

The power of the Internet

If you decide to have your home listed on a real estate board's MLS® System, you can also have your home advertised on REALTOR.ca, Canada's most popular and trusted real estate website.

Your REALTOR® knows how to network

Your REALTOR® is part of an extensive community of REALTORS® who collectively represent hundreds of buyers.

Open house for REALTORS®

A REALTOR® open house is an efficient way to attract REALTORS® to see your home with their own eyes. If your home is perfect for one of their buyers, you can be sure they'll rush right out and tell them.

Open house for buyers

Many buyers want to get a feel for your home before they start working with a REALTOR®. They usually last a few hours on a Saturday or Sunday.