Similarly to Tim Ferriss, I'm not revealing a magic system that overnight means you can work less than an hour a day and in fact working just 4 hours a week isn't what I am (or likely even Tim is) getting at. It is more of a way of thinking and a set of principles for how you can approach your day to day life as an SEO/digital marketer. Proactively designing your work day and evaluating your workload to ensure you get to do the things that you enjoy doing and more importantly the things ONLY you can do in the business.