In this section I'll talk about a few business models games are using on the App Stores, and hopefully introduce you to concepts/opportunities you may not be exploring.

Gone are the days of producing content and shelving it. In todays app store environment users expect to have a great experience with the games they download with freshness sent to them in the form of app updates over their usage lifetime.

This model is expensive and time consuming to develop for, and means you should be focusing on producing income from your efforts.