Lead generation is the MOST important task in our business. Think of leads as oxygen, we need it to survive! Twitter is a microblogging site which is a great place to find leads, visit the following link for a general overview.

• Step 1: Either open a new twitter account or check the note section below to see if you have been assigned a twitter account to manage.
• Step 2: Go to search.twitter.com and search for the keywords that are of interest to you (in this example we're interested in the keyword Tutor).
• Step 3: Those tweets that are relevant to the product or service we are selling should be first added to our twitter followers and secondly should be responded to as an @reply. See the video and the notes below for example @replies.
• Step 4: Respond to each twitter account individually with a unique response; see notes below for appropriate responses.
• Step 5: Go to //friendorfollow.com each week, delete those twitter accounts who have not added us to their list of followers.

If a customer responds through a PM or an @reply: Restate your desire to help them and answer their questions, always place the url in your reply or PM so that the customer can visit the site. If you encounter questions that are posed more than three times, please add them below so that we can improve this guide.