Another feature brought into the fold not too long ago is InVideo Programming. This allows you to promote your channel and your content throughout your entire backlog of videos with ease. This feature promotes your channel by giving you the ability to add a watermark over all of your videos that links to your channel directly. In order to promote content, you can add your latest content to appear on all other videos at a point of your choosing.
The timing of the video promotion can be tough to decipher; some people opt to place this at the beginning, some at the end. It's all down to finding out what works best for you through experimentation as well as analyzing the click through rate within the analytics.
InVideo Programming has actually changed recently, seeing as there was a higher level of customization available with it. You could choose where the branding appeared on your video, and which video you wanted to display across the rest of your video library. That being said, this is still a very helpful feature, giving you the ability to drive your viewers through more of your video library.