In July 2014, Google took steps to help push local content to the top of their search results. Go perform a Google search right now for a generic term like "dentist" - you'll notice that the top search results you see are all local.

So what does this mean for you and your business? It proves that grabbing a city our country domain, such as a .CA, are wise investments for your domain portfolio. New city GTLD's are being released all of the time and are a great way to get your business in front of local shoppers. From .QUEBEC to .LONDON, from .VEGAS to .IRISH, there's always a way for you to make your mark on your home turf.

Besides, as the chart below illustrates, the proof is in the pudding:

With a majority of Canadians associating the .CA domain with Canadian businesses, it makes sense to grab one to go along with your .COM.

Even the .US domain, once considered the, well, domain of only government agencies, has been open to public usage since 2002. Since October 2014, domain renewals for .US have increased (Source: Neustar.us), showing that it has been proving its worth to owners.