Twitter was designed as a real-time text message-based service from the start. The beauty of the 140-character Tweet is that it can reach anyone with the most basic mobile phone…anywhere.
We have a huge mobile user base with our real-time nature and easy integration with text. Today, 76% of our users access the platform through a mobile device, making it an extremely easy way to reach tons of people on the move.
Our mobile focus means that many users are plugged into Twitter 24/7. We've built a suite of features that make it easy for businesses to stay in touch with customers whenever, and from wherever.
People can follow an account from a mobile phone without creating a Twitter account. To get Tweets from any account (@username), just text 'follow username' to 40404 in the US.
Twitter users can elect to receive text message updates whenever you tweet. Mobile notifications are a great way to promote exclusive content, coupons and events. You can enable them in your account's mobile settings.
Twitter offers official apps for the Android, iPhone, iPad, Windows and Blackberry phones. There are also numerous applications to help you upload pictures and videos.
Businesses can use Promoted Tweets to specifically target users on iOS, Android, Blackberry and other mobile devices. This means that even on the go, Twitter users can receive Promoted Tweets in their timelines with deals, discounts, news and information from relevant businesses.