This guide is a high level overview of the end-to-end process of taking a concept for a mobile app from the idea phase to launch and beyond. This is the process that Twin Engine Labs follows and has used to produce dozens of successful executions with major corporations and startups alike.

This is not intended to be a detailed how-to guide for developers to build apps, or designers to design apps, but is intended to educate you on the critical questions and decisions that need to be made during the many layers of production and managing the execution of mobile app design, development, and iteration.

In this guide, we have covered business modeling, the full design process behind every app we create, and the critical decisions we make when choosing the software development tools that are the best fit for your development. We also discuss monetization, launching your app, and incorporating what you learn from listening to your customers and seeing their behaviors.

All departments at Twin Engine Labs collaborated to create this guide. We hope it helps you with a great execution and a successful launch. Please let us know if you want to talk more in-depth about the material here. We would love to hear from you !