Since you are making a web form from scratch, you must edit your elements.

This is where you can change the name of your heading, as well as change the placement of it on your web form.

Let's look at Rich Text.

By adding rich text to your web form, users can add text and format it to their liking. After clicking Save, your text will appear on your web form the same way you formatted it.

A common element that is used is Payment. To add a payment, click Payment Tools. You can either insert a payment option with a credit card, or with Paypal.

In edit mode, users can change the type of cards they accept as well as what information is required. Another option that is available is adding an encryption key. An encryption key is like a password. By having this password, the admin of the form are the only ones who will have access to the credit card information given by the user.