Banda, Melyssa

melyssabandy_revSenior Director Of Marketing, Western Digital

Known by her team as the Gamechanger, she is passionate about cause marketing and considers herself a life long learner. Her quest for creating and innovating new marketing initiatives fuels her desire to evolve brands that connect with the hearts of their audience. From creating new content platforms such as WD Ventito to developing influencer programs, her unorthodox approach to managing her team and creating a unique environment in a traditional culture has truly changed the game for Western Digital. She inspires her team to think differently and to be unafraid of change or failure as it is always an opportunity for growth and learning.

Website: Western Digital