CEO, ANNUITAS

Carlos brings over 20 years' experience as a B2B marketing thought-leader, known for his vision on Demand Process, Demand Transformation℠ and marketing automation. As CEO of ANNUITAS, Carlos drives strategy and leads ANNUITAS core practice teams to Transform Demand℠ for clients. Most recently, Carlos was named one of the 50 Most Influential People in Sales Lead Management for the fourth year and was named as a Who's Who in BtoB Marketing in 2011. Prior to ANNUITAS Carlos was responsible for global SMB marketing at BMC Software. Carlos received his bachelor's degree in business communications from Cedarville University in Ohio.

@cahidalgo

Carlos Hidalgo

Carlos Hidalgo

Website: ANNUITAS

Session: Demand Generation: Drive More Marketing Qualified Leads Through Epic Content Creation