Senior Manager of Campaign Strategy, Demandbase

Sarah Nels is Demandbase's Senior Manager of Campaign Strategy, where she consults with mid-market and enterprise companies on their company targeted digital advertising strategy. Sarah joined Demandbase from MapMyFitness (Acquired by Under Armour) where she was responsible for web and mobile ad operations, account management, yield management, and media business development for a national sales team. Prior to that, Sarah consulted at a digital media consulting firm focused on ad network strategy, publisher development, and business development. Sarah graduated cum laude from Syracuse University with a Bachelors degree in Communications.