Speaker: Val Swisher, Founder & CEO, Content Rules Inc.

If you want to deliver the right information to the right people, at the right time, in the right format and language, you must start with a content strategy. Attend this half-day workshop to learn how to get started. Attendees will learn the seven components of global content strategy, what to watch out for, and a useful mix of global content strategy best practices. This amazing workshop is jam-packed with useful information that no professional content marketer should be without.

TAKEAWAYS:

• Define the seven components of a global content strategy
• Define translation, localization and transcreation, and know when to implement each
• Discuss external and internal global website best practices for your international audience

Sponsored by Cloudwords