Speaker: Sunil Rajaraman, Founder & CEO, Scripted.com

PANELISTS:

• Omar El-Ayat, Vice President, Crosslink Capital
• Shafqat Islam, Co-Founder and Chief Executive Officer, NewsCred
• Kiva Kolstein, Vice President, Sales and Account Management, Percolate

LEVEL: Intermediate

DESCRIPTION: In the last two years, tens of millions of dollars have been invested in technology startups focused on providing solutions to content marketers. This session will explore why VCs are betting big on content marketing, and what types of companies they are investing in.

TAKEAWAYS: This session is targeted to entrepreneurs, investors and marketers exploring technology solutions for marketing initiatives. The audience will get a sense for trends in the technology market, the venture capital market and where the future of content marketing is headed.