Manager Of Content Marketing, Red Hat
Leigh Blaylock is the manager of content marketing at Red Hat, the world's leading provider of open source solutions. Part of Red Hat's Content team, Leigh focuses on the standardization of marketing, sales enablement, and competitive content and supports buyer persona initiatives. And through maintaining guidelines, educating writers, and creating and refining content, she helps ensure that Red Hat's global, authentic voice is achieved. Leigh received a master's degree in Technical Communication and bachelor's degrees in English and Communication from North Carolina State University.
Website: Red Hat
Session: Avoiding Content Chaos: A Phased, Repeatable Approach