Roetzer, Paul
Author, The
Marketing Agency Blueprint
Paul Roetzer is founder and CEO of PR 20/20, a Cleveland-based inbound marketing agency; author of The Marketing Agency Blueprint (Wiley); and creator of Marketing Agency Insider-the hub for a more open and collaborative agency ecosystem-and Marketing Score-a free assessment tool and marketing intelligence engine.
Website: PR 20/20
Session: 7 Steps To Becoming A Performance Driven Content Marketer