Speaker: Mitch Joel,
President & CEO, Twist Image
Panelists:
- Susan
Borst , Director of Industry Initiatives, Interactive
Advertising Bureau (IAB)
- Doug
Kessler , Co-founder and Creative Director, Velocity
Partners
- Brant
McLean , Director of Brand Partnerships, Tumblr
- Stacy
Martinet , Chief Marketing Officer, Mashable
- David
Spiegel , VP of Brand Strategy & Social Publishing,
Buzzfeed
Native advertising is the hottest term in the industry. Listen
to a combative session on why native advertising is both good and
bad, and what the opportunities are for marketers right now.
Panel sponsored by iab.