7:30 AM - 8:30 AM

Breakfast
Expo Hall

8:30 AM - 9:30 AM

Change Management and Content Marketing: Strategies to Breakthrough the Internal Silos
Gianni Giacomelli Amrita Thapar	Process & Workflow	TBD

Creating a Movement Through Content Marketing
Jon Tauber Paull Young	Content Creation	TBD

Storytelling & the Next Level of Content Marketing
Shane Snow	Content Creation	TBD

Turning Fans into Profits with Facebook Ads
Jon Loomer	Content Creation	TBD

How to Create a Dominant Media Brand
Joe Pulizzi Buddy Scalera	Author Q&A	TBD

Content Auditing: Unearthing the Substance of YourBrand
Rachel Lovinger	Content Strategy	TBD

The Hottest Term in Content Marketing: The Opportunities inNative Advertising
Mitch Joel	Panels	TBD

Content Marketing 201: Optimizing and Advanced Analytics (Part1)
Andy Crestodina	Intensives	TBD

9:45 AM - 10:45 AM

Make Your Buyers Journey Smooth as Silk By Building InteractiveCustomer Dialogues and Experiences
Seth Lieberman John Westby	Content Creation	TBD

Content Creation Strategies that Deliver a Real Return
Shafqat Islam Jason Miller	Content Creation	TBD

6 LinkedIn & SlideShare Hacks That Will Change The Way YouBuild Business
Todd Wheatland	Social Media	TBD

Creating Content that Provides Mobile Youtility
Jay Baer Buddy Scalera	Author Q&A	TBD

A to Z: Planning Your Content Library
Ruth P Stevens	Content Strategy	TBD

How Big Brands Are Scaling Content Marketing
Kevin Briody	Panels	TBD

Content Marketing 201: Optimizing and Advanced Analytics (Part2)
Andy Crestodina	Intensives	TBD

10:45 AM - 11:15 AM

Networking & Refreshments
TBD

11:30 AM - 12:30 PM

The Content Marketing Software Landscape: Marketer Needs &Vendor Solutions
Rebecca Lieb	Process & Workflow	TBD

Stealing the News Magazine Playbook to Create CompellingCorporate TV
Maggie Burke	Content Creation	TBD

Ebook Overload: Exploring Other Content Types that DriveROI
Jay Acunzo	Content Creation	TBD

How to Make Twitter Your Content Marketing Best Friend
Mark Schaefer	Social Media	TBD

How You Can Stay Ahead of Digital Marketing
Mitch Joel Buddy Scalera	Author Q&A	TBD

Developing an Event Strategy that Maximizes ContentOpportunities
Mike Brown Pam Didner	Content Strategy	TBD

The Future of Content Marketing - PredictionsUncovered
Heather Meza	Panels	TBD

Advanced Lead Nurturing Strategy - Sharing the Story thatSells
Ardath Albee	Intensives	TBD

12:30 PM - 1:30 PM

Lunch & Learn Sessions
TBD

1:45 PM - 2:10 PM

Content Marketing Awards Presentations and Announcements
TBD

2:10 PM - 2:30 PM

Mini-Keynote - Experiences: The 7th Era of Marketing & TheRise Of Content Creation Management
Robert Rose	Keynote	TBD

2:30 PM - 3:00 PM

Data, Digits & Dummies - What You Know about ContentMarketing May Be Wrong
Scott Stratten	Keynote	TBD

3:15 PM - 4:00 PM

Creating a Seamless Video Strategy on a Budget
Tim Washer	Process & Workflow	TBD

Mastering Tone of Voice
Doug Kessler	Content Creation	TBD

Is the Death of Content Marketing Imminent? [PANEL]
Michael Brenner	ROI	TBD

What You Need to Do Now to Find and Nurture Your CompanySpokesperson
Scott Monty	Social Media	TBD

Moving from Journalist to Content Marketer
Ann Handley Buddy Scalera	Author Q&A	TBD

Building Better Products with Content Strategy
Jonathon Colman	Content Strategy	TBD

What Brands Can Learn from the Newsroom
Peter Beller	Panels	TBD

Advanced Lead Nurturing Tactics Based On New Behavioral Research
Mathew Sweezey	Intensives	TBD

4:00 PM - 4:30 PM

Networking and Refreshments
TBD

4:30 PM - 5:30 PM

Closing Keynote - Kevin Spacey
Kevin Spacey	Keynote	TBD

5:30 PM - 5:45 PM

Content Marketing World Wrap-Up
Joe Pulizzi	Keynote	TBD