Speaker: Ann Handley, Co-Author Content Rules + Buddy Scalera, SVP of Content Strategy & Media, Ogilvy CommonHealth

Come and get your questions answered in this limited, highly interactive session. In this Q&A with Ogilvy's Buddy Scalera, Ann Handley will discuss what copywriters, editors and journalists need to do to make the leap to successful content marketing. This session will be packed, so get there early.