Speaker: Andy Crestodina, Author, Content Chemistry

You're blogging, sharing and eating your vegetables, but traffic is flat and leads are down. It's time to move beyond the basics and amp up results with advanced content marketing tactics.

Take-aways:

• Advanced keyword research
• Blog optimization for both traffic and conversions
• Conversion optimization for list growth
• Targeted sharing on social media
• Guest blogging and Google AuthorStats